ππ§ Email campaigns
Acknowledgements to: Gabrielle Wong
ShortURL | Playbook | Assistant
NOTICE
This documentation page is under construction. Should you want to be notified once it's published, let us know.
This Handbook responds to the following Policies:
About
This handbook provides you with the necessary information to prepare and run an email campaign (EDM).
General Structure
Lists
Codefield
Media
Donors
See corresponding Lists for each Initiative in their own in Handbook. DCDR - BHR in Tech - CrowdShape - Project Lockdown - TechUp - UDDR
Audiences
Media World
Clear, concise
INTRO
General greeting. Consider salutation level.
ABOUT TIOF
Introducing TIOF and the initiative in question.
WHY WE ARE REACHING OUT TO THEM & HOW THEY CAN PARTICIPATE
Explain the reason why we have reached out and how they can respond to the need.
CALL TO ACTION
What is it the beneficiary can do to respond to the need (actionable, URLs...)
PRESENTATION INFO / ATTACHMENTS
Optional. Include materials that sustain the above content.
SUPPORT US
Donate - Join
OTHERS
Announcements, other CTAs...
FOOTER
DCDR framework?
Channels (Social Media, etc.)
Unsubscribe
Templates
Basic Structure
INTRO
ABOUT TIOF
WHY WE ARE REACHING OUT TO THEM & HOW THEY CAN PARTICIPATE
CALL TO ACTION
PRESENTATION INFO
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